The 51% Club – Making Your Marketing Stack Up

22 April 2026

Our signature event is coming to Leicester for the very first time!

Show Me The Money is your chance to understand and unlock the funding landscape for women in business. ​Whether you’re bootstrapping and keen to explore the world of debt finance and crowdfunding, embarking on a grant application and need to know the ‘dos and don’ts’, or planning an investment round… this event is for you!

​​There’s one rule when it comes to Show Me The Money: no question is a stupid question! We put an expert panel in front of you to talk about every route to business finance, and then the floor is open for you to ask them anything.

​Join us for this unique opportunity to dive into the finance options open to female founders and leaders, and be guided in the right direction for you. You’ll meet experts from across all aspects of business finance, including:

​💸 Debt finance – covering areas such as bank loans and invoice financing, including an update on British Business Bank

​​💸 Grant funding – including local opportunities and how to access Innovate UK support

​​💸 Equity investment – from Angels to Venture Capital.

​SPEAKERS INCLUDE: 

  • ​Lewis Stringer, British Business Bank
  • ​Rachel Caryl, HSBC
  • ​James Silverward, Innovate UK
  • ​Roxanne Goodman, Female Founder Finance
  • ​Andrea Tsinontas, Minerva Business Angels
  • ​Ella Bramhall, Mercia

​We’re also delighted to be welcoming Rachel Curtis, founder of Inicio AI, a conversational AI platform that helps financial services firms support customers through detailed affordability and income & expenditure assessments. Under her leadership, Inicio AI secured FCA authorisation in just three months and closed a £3m Seed round, including winning the UK’s largest pitch prize of £1.3m. Rachel has been named one of the Standout 45 in the Innovate Finance Women in Finance Powerlist, won the GP Bullhound Northern Star Tech Award for Innovation, graduated from both the Morgan Stanley Inclusive Ventures Lab and JP Morgan Fintech Forward programmes, and in 2025 led Inicio AI to be named KPMG UK Tech Innovator.

​We want you to leave this event inspired to smash your business goals, with a true understanding of what’s available to you.

https://luma.com/user/51percentclub